Kids are walking advertisements.

"Chirry."

"Chirry."

I have been hearing this word for weeks. I had no clue what she meant, but I should have seen it. The common denominator was there all along. I just glossed over it until last night, it finally made sense.

Sprite brought over a book to read with me last night. It was a Christmas book featuring the classic children's snack/cereal/put something in their mouths to keep them quiet for two heartbeats, Cheerios.

Sprite gets it. And now I get it.

Man, talk about product branding.

(I'm still buying the generic Toasty-O's though. Sorry, kid.)